Company:  
Vouni Panayia Winery  

Type: 
Self-adhesive label in rolls  

Material: 
VELMART WHITE  

Design: 
Marios Karystios [karystios.com]  

Project Description:  

Vouni Panayia Winery is a family-owned establishment that focuses on cultivating and working with indigenous grape varieties of Cyprus, flourishing in the unique ecosystem of the Vouni Panayia region.  

In this project, Vouni Panayia Winery shares its experimental work with native varieties such as Xynisteri, Promara, Spourtiko, Morokanella, Ntopio Mavro, and Tsaoussi through a series of selected micro-vinifications. The family’s goal is to deeply understand the potential of these indigenous grape varieties by observing their behavior under different viticultural and oenological practices.  

Each wine label represents a distinct theme. The seven themes and labels include scenes of the people and the natural environment surrounding the winery, as well as moments and memories from the family’s history, which are explained on the back labels.  

For this project, Marios Karystios collaborated with artists and friends such as Andria Alambriti, Andreas Boukas, Dimitris Klonos, Alexandra Manousaki, Manolis Moumalidis, and George Tzavaras, who depicted these stories in their unique styles.  

Due to the small production volume and high standards for a flawless presentation of this concept, the designer and the winery chose Forlabels for printing the labels on Velmart White paper.  

Credits:  

Design / Concept: Marios Karystios  
Texts: Yiannis and Pavlos Kyriakidis 
Photography: Nikos Koustenis  

Result:  

The entire wine series of the winery achieved a highly attractive, cohesive, interesting, and recognizable presence on the shelf, reflecting the values and distinctiveness of the winery.