Company:
Nutria
Type:
Self-adhesive label
Material:
Velmat premium
Project:
Mosaic
Designer:
Antonia Skaraki
Objective:
In a bid to showcase the MOSAIC printing technique offered to its clients, FORLABELS collaborated with the creative agency of Antonia Skaraki to design an innovative label for the premium extra virgin olive oil, IONIA, from NUTRIAS.A. This project aimed to demonstrate how packaging can become more attractive, unique, and rejuvenate the image of an industry, such as Greek olive oil.
Using the MOSAIC printing technique, which focuses on a specific segment of the artwork per bottle, distinct one-of-a-kind labels can be created, yielding impressive results as each piece transforms into a unique artistic composition that still “echoes” the original. This technique aligns with FORLABELS’ FacePack philosophy, which emphasizes that each package should be unique, serving as a meeting point and communication hub between the product, the producer, and the consumer.
Result:
FORLABELS successfully illustrated to both the company behind the packaging and the olive oil industry in general how the MOSAIC technique can differentiate packaging, making it particularly attractive and unique for each consumer. It also demonstrated the practical applications of this technique and how designers and creative agencies can leverage it for their clients. Furthermore, this packaging received recognition at the 1st International Design Award & Competition 2016-2017, winning the Silver A’ Design Award in the design category.