Company: 
Γαία Α.Ε. (Gaea S.A.)

Type:
Self-Adhesive Label on Roll

Material: 
Fass Paper / MC Plus S2000N BG 40 Brown

Design: 
Γαία Α.Ε. (Gaea S.A.)

Open Mind Project: 
Formore Label

Objective:  

Gaea S.A. offers a range of products that embody the values of Mediterranean cuisine to the Greek and international markets. In its effort to expand and strengthen sales in the sauce category across various foreign countries, the company decided to include traditional Greek recipes on the product labels, accompanied by photos of the finished dishes. This open-minded approach from the company’s team created a need for a larger label area. Forlabels provided the solution with the Formore label, which ensures sufficient space for additional information and elements, even for smaller containers.

Result:  

Consumers were given the opportunity to discover the culinary options offered by Gaea sauces, particularly in Greek cuisine, providing them with an additional reason to choose the product and its entire range. This initiative allowed consumers to access more diverse recipes with each product. The company strengthened its relationship with consumers and partners in the countries where its products are exported.